Recently I stumbled over a holographic website. It looked like it was there, but it was really just a ghost, or at least thatâs what Google thinks. As I usually do, I quickly review sites for attendees from my âTune your website for Salesâ? presentations, and on this occasion the business had found they just [...]
Google Analytics’ new website benchmarking facility has the potential to become one of the most important developments in website performance assessment in years. This new capability allows performance comparison of your site against averaged data from participating websites in the same industry. To participate, businesses do have to be prepared to share their website’s performance [...]
The festive season is a challenging time to talk statistics, but this metric is special; it helps you understand how sales effective your website is and might even save you money! Pages per View This simple metric indicates how interested visitors are while in your website. The greater the level of interest, the more pages [...]
Instead of trawling though your website statistics –a tedious and highly interpretable chore at best – assuming you even have access to your website statistics – check out these information systems provided by the major search engines: Google’s Webmasters Tools where there are some excellent free tools to interpret your site’s performance from a Google [...]