Got a VOIP phone number? Forget about using it in your AdWords telephone ad extensions or in Google Places, because as I discovered today neither of these Google services will allow you to register the services using a VOIP telephone number. I thought I had a configuration or input error but the Google AdWords Helpdesk [...]
You may have noticed Google’s new +1 indicator next to search results ? Its Google’s incarnation of the FaceBook “Like” that’s popped up everywhere in recent times Google +1 can be seen by logging in with your Google ID and as you search they appear in organic and paid search (Adwords) results Significantly, +1 Metrics reporting [...]
Ive just stumbled across a couple of sites that have had their htaccess files hacked (dot)htaccess is a special system file that can provide a number functions in the site such as redirection etc For more on htaccess files and functions refer to http://en.wikipedia.org/wiki/Htaccess A sample hacked htaccess file is listed below (although Ive also seen [...]
Spam or a Scam with accessa.me visits ? I’ve noticed recently trickles of visits across many clients sites referred from accessa.me An astute client contacted me to share their concern/interest in these visits which jolted me into action, so he’s what Ive found… Acessa.me seems innocent enough and is looks like a short URL provider [...]
“What the bleep do I put on my website?” A 2 Hour Workshop plus a 2 hour one-on-one session FREE! OK, you know you need to write something good but where do you start? And what info do you put where? Come along to this workshop and find out. This fun, interactive non-techie workshop has brainstorming, working [...]
Migrating or designing your website? Use caution as an innocent design refresh may actually compromise your site’s SEO which can be commercially damaging. Ive got an article in the works, but noticed this one from Josh McCoy from Search Engine Watch which certainly raises some good points on the subject. http://searchenginewatch.com/article/2070968/SEO-Website-Redesign-Relaunching-Without-Losing-Sleep
One of the best tools to find your target keywords for your website is the Google Keyword Tool, and examining the use of keywords over time to see if there’s any seasonality is critical. If there are seasonal movements, you may miss a great potential keyword if you interpret it based on it low ebb. [...]
Search Engine Watch’s Danny Goodwin has provided some excellent information in a recent post showing predicted Click Through Rate (CTR) based on ranking position. Data was sourced from a variety of creditable sources, and this chart Ive extracted from Danny’s original article sums it up nicely: The No 1 ranking spot provides the lion’s share of click [...]
Click New Version next to your Google ID (top left hand corner) to see what the new Analytics looks like Ill do a review when I get a micro-second spare…
Aussie AdWords has historically been managed by Google Ireland, but now an Asia Pacific AdWords group is being setup for launch May 5th Read more here It will be interesting to set if localised standards will be implemented to include for example gambling advertising which his currently not allowed etc