Home » April 27th, 2011 Entries posted on “April, 2011”

Ranking vs Organic Click Through study

CTR-by-Search-Position

Search Engine Watch’s Danny Goodwin has provided some excellent information in a recent post showing predicted Click Through Rate (CTR) based on ranking position. Data was sourced from a variety of creditable sources, and this chart Ive extracted from Danny’s original article sums it up nicely: The No 1 ranking spot provides the lion’s share of click [...]

April 27th, 2011 | Posted in Google News,Website Analysis | Read More »

Checkout the new Google Analytics

analytics

Click New Version next to your Google ID (top left hand corner) to see what the new Analytics looks like Ill do a review when I get a micro-second spare…

April 19th, 2011 | Posted in Analytics,Google News,News | Read More »

Sales Tip | Get to the decision-maker

In selling we have to deal with some harsh realities. One of these is that, in many organisations, there are people withimpressive-sounding titles who have very little authority. They certainly don’t have the authority to make a buyingdecision. They may be able to say ‘No’ but they can’t say ‘Yes’. In these circumstances you are [...]

April 18th, 2011 | Posted in Craig,Sales | Read More »

Google restructures to include AdWords Asia Pacific

adwords-logo

Aussie AdWords has historically been managed by Google Ireland, but now an Asia Pacific AdWords  group is being setup for launch May 5th Read more here It will be interesting to set if localised standards will be implemented to include for example gambling advertising which his currently  not allowed etc

April 5th, 2011 | Posted in Google News | Read More »