Further to the recent item where an overdue domain renewal cost a client ranking for their target terms, their site has now fortunately returned to its original ranking. So they have been in the ranking doldrums for 21 days! Thats a harsh commercial penalty indeed. The moral of the story is to make sure you renew your domain otherwise risk [...]
November 14th, 2010 | Posted in Tales from the trenches | Read More »

Google talks about websites that provide a ‘good user experience’, and its increasingly apparent that this includes the absence of defects… Defects! What defects? Well some website defects may not be obvious but its apparent that simple issues like broken links are having a negative impact on a website’s organic ranking in Google. The challenge [...]
November 11th, 2010 | Posted in Opinion,Tales from the trenches,WebMasters Tools | Read More »

Increasing interest in maximising online exposure has lead to detailed scrutiny of domain names as they do certainly have an influence on what terms a website correlates with your site. There is no doubt that a carefully selected domain name can help propel your site up the rankings There are some though that are including [...]
November 10th, 2010 | Posted in Opinion,PPC,Tales from the trenches | Read More »