Home » August 25th, 2009 Entries posted on “August, 2009”

Analytics for business people | Referring sites

referrals

Referring Sites Because of the important nature of referring traffic this module extends the Traffic Sources Overview to focus explicitly on where referrals are coming from. Business Interpretation Referring websites are just as important to your business as off-line sales referals; They bring prospective clients to your site You are being ‘recommended’ by the referee [...]

August 25th, 2009 | Posted in Analytics,Website Analysis | Read More »

Analytics for business people | Traffic Sources

traffic-sources-chart

This simple pie chart provides a simple correlation between the major traffic sources i.e. where the traffic to your website comes from. Search engines The search engines that visitors used to find your website Major Australian search engines are Google, Bing (Microsoft) & Yahoo Organic is the ‘natural’ method of searching Direct Visitors who typed [...]

August 25th, 2009 | Posted in News | Read More »

Analytics for business people | Visits & Site Usage

visits

A business interpretation of Analytics reports

August 25th, 2009 | Posted in Analytics,Website Analysis | Read More »

Google Webmasters Tool | Top search enquiries

Impressions

Top Search Enquiries is highly useful data that can provide valuable insight into how well your website is performing. At a simple level it shows how you site ranks for various recent searches in different countries’ Google. The data is displayed in two sections; Impressions and Click Throughs Impressions • % shows the portion of [...]

August 24th, 2009 | Posted in SEO Tools,WebMasters Tools | Read More »

Google Caffeine | More than just a reaction to Bing

Has the hint of commercial pressure spurred Google into action to create an interesting new search architecture tagged Caffeine ? Is Google feeling the pressure of Microsoft’s continuing battle to gain a share of the internet ? Microsoft have invested significantly into their new search incarnation Bing and there certainly is interest amongst my clients [...]

August 19th, 2009 | Posted in News | Read More »