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Longer Google SERPs for long queries

Monday, March 30th, 2009 by Pete

Google has announced it is now providing a longer “snippet” portion of  SERPs for longer searches

This intiaitve is intended to provide greater search result clarity for those really long (4 words or more)  & presumbly less precise search results. Read More

After years of crafting SERPs to single length, this now presents an opportunity for new strategies for sales pitches via SERPs

A quick investigation revealed SERP ‘snippets’ ranging from 190 through to 261 characters 

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