Using blogs, Twitter, Face Book and the plethora of other emerging social media ‘devices’ to promote your website is without doubt a powerful new force and worth considering when planning your website’s internet marketing campaign.

Social media evangelists will exclaim loudly (and passionately as enthusiasts do) that if you create great content in the social media entities that match your target market then you have an excellent chance to attract traffic. You may even pick up some great Google PageRank’d links that will also help in your site’s overall ranking. There’s no doubt about it, social media will help your website sales, but at what cost ?