Please be aware that I’m still regularly hearing reports of people who have received AdWords ‘phishing’ emails. These appear to be genuine communications from Google asking you to renew your AdWords account or update your AdWords payment details, but are in fact scams cleverly designed to steal your credit card details. You can identify the [...]
It is easy to take for granted the amazingly sophisticated technologies that brings us the internet. The internetâs success stems from âancientâ? technical standards including those by the World Wide Web Consortium (W3C) that you could easily think are just not relevant in a modern commercial internet. But with the growing realisation that online success [...]
It’s the marketing version of a moral dilemma for me – Should the White Pages carry overt advertising ? I thought I understood the service boundaries which define the telephone directory services brands Yellow Pages and White Pages. Fundamentally I know which book to reach for in a given information scenario. Well I thought I [...]
Recently I stumbled over a holographic website. It looked like it was there, but it was really just a ghost, or at least thatâs what Google thinks. As I usually do, I quickly review sites for attendees from my âTune your website for Salesâ? presentations, and on this occasion the business had found they just [...]